30 years of a shared passion for motor sports
As part of the 30th anniversary celebrations of the longest running team sponsor partnership in F1 history, BOSS Black Watches proudly launches a special high-powered commemorative limited edition vividly evoking the brand’s ties with the world of top level motor racing.
Through three decades of fruitful cooperation to date with McLaren, HUGO BOSS has been consistently active in the field of motor sports and F1 racing. The impressive and exceptional longevity of this commitment can be attributed to the fact that the company shares with this discipline the same values of excellence, a belief in style and a passion for performance and perfection.
The new jubilee model from BOSS Black Watches is designed as a tribute to this 30-year partnership that HUGO BOSS has enjoyed with the world of F1 motor racing. The watch is issued in a limited numbered edition engraved on the back with a F1 chequered flag and bearing the dedicated anniversary inscription. The steel case with a titanium look grey IP coating radiates a very sporty personality. The alarm function and water resistance to 10 ATM harmonize with the athletic look. The chronograph counter hands are inspired by the instrument panel of a racing car cockpit and arranged in an extremely readable manner. The dial is surrounded by a tachometric scale serving to measure speed at which a vehicle travels – a particularly appropriate function within this high octane context.
This dynamic and forceful model is teamed with a superbly integrated racing tyre tread motif strap ensuring excellent wearer comfort, while the finishing touch is set by the special packaging reflecting the signature theme and bearing the inscription “motor sports special edition”.